23. Perception

We find relevant, the term Perception linked to the Administration and the Organizations Directing, it is therefore, that the following question is passing through our mind: what is perception? The first thing we can quote, by the way, from Aldous Huxley, “is that the doors of perception are the senses, our eyes, ears, mouth and skin, and these are our only points of contact with the world.”

After the above, we must consider that in our external environment there are stimuli, information arrives that is processed by our brain through multiple aspects, such as paradigms, mental filters, beliefs, experiences, etc., to subsequently emit an answer.

Continuing with perception, we have that according to Robbins, “it is the process by which individuals organize and interpret the impressions of their senses in order to assign meaning to their environment. However, what one perceives can be different from objective reality.”

According to Morris, “perception consists of deciphering meaningful patterns in the midst of a disordered mass of sensory information. Ultimately, it is the brain that interprets the complex flow of information from the senses.”

According to Manucci, “when the senses cannot find order to the complexity of the environment, then predicting movements and actions is more difficult. To do this, it is necessary to challenge reality and question the territory of the credibility of our mental models.”

Finally, given the above, Perception is a vital element for decision makers in the Directing. Being aware of this will allow them to be in a better position in their organizational decision making, which may obtain more productive results.